You’ve developed a wonderful new product or service but how should you price it? In this Marketing workshop series we start by reviewing different distributions strategies and help you choose the method that best gets your product or service in front of your customers. The rest of the workshop is focused on pricing and we start by covering some pricing basics. Then we review a detailed process to determine how you can determine the price of your product. Since pricing a service is very different than a product, we have a special section the covers the separate process for pricing your services.
SCORE’s Small Business Essentials Workshops prepares individuals to make the right decisions and create actionable plans when starting a small business. Whether you are starting a business on your own (one-person business) or a business with employees, we have the right set of workshops to help you succeed.
This workshop is presented by SCORE Volunteer, Digvijay Sawant. Digvijay come from a family that has always fostered a culture of giving back and, as a result, he joined SCORE in 2021. He has a Bachelor of Engineering, Information Technology from the University of Pune, India and a Master of Science, Business Analytics from the University of Knoxville. Since 2018, he works for Amazon.com and currently in the area of Brand Advertising as a Business Intelligence Engineer. At Amazon, he helps small to medium advertisers optimize and plan their advertising campaigns so that they can make the most out of Amazon Advertising Products. Digvijay combines his experience in application engineering and brand development to provide a unique approach to this workshop.
November 10, 1:00 PM – 3:00 PM PST – Online