In today’s market, brands play a crucial role in distinguishing the goods and services of a small business. Those unique names, logos, and/or designs, also known as trademarks, enable customers to quickly recognize and patronize a small business’s products. Through trademark protection, small businesses can protect their reputation and prevent others from selling counterfeit goods and services. This is why it’s never too early or late to think about trademark protection for your products and services! Join us for this webinar to learn;
|Why trademarks are important to any small business||How to acquire trademark rights|
|How to select trademarks||Practical tips for protecting trademarks|
Who should attend?
We strongly encourage low income BIPOC small business owners to attend. Small business owners, entrepreneurs, and business minded individuals curious about trademarks and how they can be a tool for small business growth are also welcome to join.
April 19, 5:30 PM – 7:00 PM PDT